At Certify, we believe that issuing digital credentials should not only recognise achievement — it should amplify your brand and boost learner engagement. That’s why we offer a fully white-labelled solution, complete with custom domain (CNAME), branded credential pages, and SMTP-based email delivery.
But what does white labelling really mean for you? And how does it improve engagement?
Let’s break it down.
🎯 1. Your Brand, Front and Centre
When learners or employees receive a digital badge or certificate, it should look and feel like your organisation made it — because you did.
With Certify’s white-label solution:
- Your logo, colours, and branding are everywhere — from the badge itself to the credential page
- The URL is fully customised (e.g.
credentials.yourorganisation.com) - Emails come from your own address via SMTP, not a third party
👉 This builds trust, reinforces brand recognition, and encourages recipients to engage confidently.
💌 2. Branded Emails That Actually Get Opened
Using your own SMTP means badge or certificate emails:
- Come from your own email domain
- Match your tone, language, and style
- Are far more likely to land in the inbox (not spam)
That small change leads to big improvements in open rates and credential visibility — both internally and externally.
📈 3. More Sharing, More Reach
A digital badge is only powerful if it’s seen. With full white labelling, your users are far more likely to:
- Share their achievement on LinkedIn and social media
- Drive traffic to your branded credential pages
- Spread awareness of your programmes and training
It turns every badge recipient into a brand advocate — organically.
🧭 4. Seamless User Experience = Higher Engagement
When your credentialing platform matches the rest of your digital environment:
- Learners don’t feel like they’re being redirected elsewhere
- It’s easier to integrate with your existing LMS, intranet, or member portal
- Navigation and language stay consistent and familiar
All of this reduces friction and increases how often people use and return to the platform.
🧠 5. It Strengthens Perception of Value
When a certificate or badge feels fully yours, it carries more weight — both for the recipient and the viewer. It becomes a reflection of:
- Your quality as a provider
- Your investment in learner experience
- Your innovation in recognising skills and achievement
And let’s be honest — that matters.
✨ The Certify Difference
Our white-label solution is more than just skin-deep. With CNAME, SMTP, fully branded emails, and custom credential pages, you’re not just using a credentialing platform — you’re extending your brand.
Want to see how it works? Get in touch for a quick walkthrough or demo — and discover how Certify can help you turn recognition into engagement.